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Business and education

Effective Writing

This is our most popular and successful workshop. It gets to the heart of clear writing and includes principles and the skills to put them into practice. More.

Effective Writing includes:

  • skills to create strong, clear, reader-friendly documents

  • team teaching from two instructors to keep content engaging and the pace lively

  • one-and-a-half days of instruction, followed by a half day with a 15-minute coaching session per participant

  • in-class time to go through the stages of writing a document

  • a peer review process with guidance on giving feedback

  • personal written feedback for each attendee on 4-6 pages of their writing

  • an 80-page reference manual and two desk tools


We customize each workshop to the organization and its types of writing, but typically we cover these skills:

  • focusing on your audience and purpose

  • writing concisely

  • using clear, reader-friendly language

  • adapting to different audiences

  • organizing documents efficiently

  • writing effective emails

  • writing more quickly, with better results and less stress

  • creating the right tone

  • writing persuasively

  • using verbs effectively, including active voice

  • formatting for readability

  • using tables, graphs, and visuals

  • giving and receiving constructive feedback


We can also offer Effective Writing in a one-day format. The one-day version does not include in-class writing or peer review, and we shorten or cut some modules. Individual feedback for each participant is optional.


Workshops for:

From participants:

I really enjoyed the real-life examples and the length of the workshop.

This workshop was extremely engaging and valuable. I also appreciate the quality of the materials.

Very good tips. Good examples to illustrate what clarity looks like.

Instructors were very approachable, helpful, and knowledgeable.

The course addressed the need to write clearly and simply in a way that’s effective for the audience.

This will lead to producing better documents when under pressure.

The workshop met my objective of writing clearly to a range of audiences.

I think my writing will show noticeable improvement as a result of attending this workshop.

Everyone in the organization would benefit from this course.

Effective Writing Refresher

This half-day workshop follows up with writers who have been through Effective Writing. It reinforces, deepens, and applies concepts to real documents. More.

This is a working session in which attendees redraft key internal documents to refresh and apply skills learned in our core workshop. We cover the common writing and editing problems writers run across in everyday work. The session will:

  • reinforce and apply skills you learned in the core workshop

  • fill in gaps from the first workshop

  • resolve questions that came up after the core workshop


From participants:

Enjoyed trying to re-write real examples and applying the tools.

Very well done. The tips were presented clearly and in a way that resonated.

Content was meaningful and the classroom presentation was exceptional.

The instructors did a good job of integrating their best practices into our actual practices.

Specialized workshops

We also deliver workshops on report writing, technical writing, briefing notes, tone, and other specialized content. Workshop length varies depending on your needs.

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