Our job is to help others to communicate their expertise, so our name often isn’t on the end product.

Here are some examples of interesting and important projects we’ve worked on:

  • creating utility bills everyone can understand

  • rewriting land use bylaws so they’re easy to comply with

  • editing credit card agreements to align with plain language requirements

Some of our projects

Utility bills everyone can understand

The Utility Consumer Advocate in Alberta approached us because of the number of complaints they were receiving about utility bills.

After investigating, they realized it wasn’t an error problem—people simply didn’t understand the information.

We usability tested 14 Albertan bills. They got 41% usability. Oops.

We designed and tested a new bill, which got 98% usability. We shared the principles in a guide for providers to transform their own bills. Now most bills look like ours.

Readable land use bylaws that people comply with

How do you maximize compliance and minimize the number of questions you get? Make your land use bylaw as easy to read and use as possible.

We worked with the City of Red Deer to rewrite their land use bylaw…..

Metrics